Mankind introduces a special OTT platform

The new OTT platform introduced by the pharma giant will feature 20 different shows in different subjects

Doctors have been an integral part of the society. They dedicate their valueable time and life for us and in this flow, they are even seen ignoring their own health at times. This health factor include their mental health condition as well which should be relaxed so that they can treat patients in a better way.
Pharma giant Mankind has launched an OTT platform exclusively for doctors called the Docflix. The platform will have 20 different shows on various subjects. Few of its shows will include Science simplified, Legends inside the white coat, Stitch in time, Cardio Unflip, Digital for doctors and much more. The pharma company claims that leading expert doctors in the Cardiovascular space have already partnered with it to build reliable and authentic content that helps doctors in making clinical decisions faster. This can help in reducing the cardiovascular mortality rate in the country as Cardiovascular diseases (CVDs) have now become the leading cause of mortality in India.
This can help in reducing the cardiovascular mortality rate in the country as Cardiovascular diseases (CVDs) have now become the leading cause of mortality in India.
"We are happy to announce our launch in the Digital HCP engagement space with Docflix. It is a new age OTT platform with a wide range of scientific content tailored to various practice needs of Doctors. Design, Story, and Convenience are 3 strong pillars of the platform that will deliver unique, authentic, and reliable scientific content," Dr. Sanjay Koul, Senior President of India Business, Mankind Pharma said in a statement on Wednesday.
representative image
Image: representative image
"One of the greatest disruptions that the pandemic has caused is the way we, as humans, have perceived Learning. Docflix is but a manifestation of Mankind's understanding of the new definition of learning and is meant to be a platform that will not only present the best of medical science but also delve into the art behind the science. With Docflix, we at Mankind, envision a New Age Global Knowledge Platform that will be a humble partner in the learning journey of all our Doctors. The platform is launched by the newly set up Digital team at Mankind under the guidance of Mr Rinkesh Shah, Head of Digital. The new team brings in a plethora of experience in the HCP engagement space and has overseen the growth of the Doctor platforms space in India and Asia in the last decade. The team is uniquely equipped to deliver on the promise," Atish Majumdar, President of India Specialty Business, Mankind Pharma said in a statement.



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